father and son
father and son

What is Asset Allocation?

Simply put, asset allocation means spreading your money out over various segments of the market so that you’re not exposed to all of the risks in any particular segment.

Historically, having a well-allocated portfolio has lead to smoother growth over time with less dramatic swings in your investments.

As your investment advisor, we take minimizing investment risk very seriously. That’s why we spend the time to make sure we choose an allocation that fits your needs.

How do we allocate our portfolios?

First, we have a conversation with you to determine your goals and your attitude towards risk in the stock market.

Based on that conversation, we’ll choose a tailored portfolio that we believe will help you reach your goals with the least amount of risk possible.

In order to do this, we take every segment of the market into consideration. Using actively managed mutual funds, we’re able to get exposure to large, medium and small companies, both in the U.S. and abroad.

If you are a more conservative investor or need income from your portfolio, we use a combination of actively managed bond mutual funds, individual tax-free municipal bonds, and guaranteed interest insurance contracts to hit your saving and income goals.

Asset allocation is one of the most important investment decisions you can make. Let us help you set the foundation for your financial future.